Tier 1Tier 2SaaS | B2B
How we took Devyce from 0 keywords on page 1 to market leader within 6 months
Devyce
+190%
Leads
+61
Keywords ranking top 10
+25
Keywords ranking #1–3
+7,000
Monthly clicks
The challenge
Devyce, a virtual phone number SaaS, started with zero keywords on page one and ranked 118th for UK traffic share on "virtual phone number". Site health sat at 47%, organic was just 27% of traffic, and only 40% of leads came through organic.
The approach
We rebuilt the technical foundation - lifting site health from 47% to 95% - then layered entity-led content and CRO to capture and convert category demand. Organic grew to 66% of total traffic and organic leads to 80%, taking Devyce from 0 to 54 keywords on page one and to #1 in UK traffic share for "virtual phone number", adding non-brand organic traffic worth around £6k a month.
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We've worked with agencies in the past that haven't gotten close to what Nomada Digital has been able to achieve. Danny and his team have been a total game-changer. They're super hands-on, which I really appreciate as I can just let them crack on with what they need to do, and they've done wonders for our lead generation. The results have been so good for Devyce that Nomada Digital is now working on our other site, Xpatfone, and we're already seeing significant growth there too!
Framework tiers used
Tier 1
Tier 2
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